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New Google study reveals you've probably been pronouncing 25 brands like Nike, Adidas and Hermès wrong - Chronicle Live
![Shein, ASOS, Nike, Nutella and more brands we've been pronouncing incorrectly for years - Liverpool Echo Shein, ASOS, Nike, Nutella and more brands we've been pronouncing incorrectly for years - Liverpool Echo](https://i2-prod.liverpoolecho.co.uk/incoming/article17127740.ece/ALTERNATES/s1200c/4_3755.jpg)
Shein, ASOS, Nike, Nutella and more brands we've been pronouncing incorrectly for years - Liverpool Echo
![It's official: Nike rhymes with spiky - and you're saying all these wrong too | Science | The Guardian It's official: Nike rhymes with spiky - and you're saying all these wrong too | Science | The Guardian](https://i.guim.co.uk/img/static/sys-images/Guardian/Pix/pictures/2014/6/3/1401805191274/Rihanna-008.jpg?width=220&quality=85&dpr=1&s=none)
It's official: Nike rhymes with spiky - and you're saying all these wrong too | Science | The Guardian
![It's official: Nike rhymes with spiky - and you're saying all these wrong too | Science | The Guardian It's official: Nike rhymes with spiky - and you're saying all these wrong too | Science | The Guardian](https://i.guim.co.uk/img/static/sys-images/Guardian/Pix/pictures/2014/6/3/1401808916303/Nike-store-front-Manchest-011.jpg?width=1200&height=630&quality=85&auto=format&fit=crop&overlay-align=bottom%2Cleft&overlay-width=100p&overlay-base64=L2ltZy9zdGF0aWMvb3ZlcmxheXMvdGctZGVmYXVsdC5wbmc&s=7f69ee5d7cbdad3c7d607cc35c4b98ab)